30-minute masterclass - watch on-demand now:
The evolving definition of product safety

Overview:
 
In this 30-minute webinar we share essential insights and impartial perspective on how the definition of product safety is evolving. Discover how the innovations and technology advancements companies adopt are increasing their exposure to not only new rules and obligations, but also to new regulatory bodies entirely.

Essential viewing for anyone involved in product safety – from a quality, compliance, regulatory affairs, and/or risk perspective.

In-detail:

While manufacturers and regulators are familiar with traditional product safety risks, very few are prepared for the emerging threats arising from the innovations that are shaping their industry.
 
As products become increasingly connected and advancements in technology (including AI and machine learning) redefine production methods, manufacturers face a new landscape of risk and regulatory exposure.
 
Watch our 30-minute on-demand ‘essential insights’ webinar to discover the emerging risks in this new era of product safety, how businesses are re-evaluating their risk profiles in response, and what you can do to protect your brand and bottom-line.
 

During this short 30-minute session, you’ll discover:

  • How the definition of product safety is evolving, what this means for your obligations, and how it is impacting product recalls.
  • How regulatory oversight is evolving in-line with product innovation and new manufacturing practices.
  • How ‘borderline products’ can lead you into unknown regulatory territory without you knowing it.
  • How to re-evaluate your risk, exposure, and regulatory compliance in this new era of product safety.
  • How to mitigate product safety and litigation risk before, during, and after a recall event.

Hear from our experts:

Julie Ross

Julie Ross

Having formerly served as underwriting manager for product recall and crisis management with a leading Lloyd’s underwriter, and an international broker for product recall placement, Julie is recognised as an expert in product-related recall and equivalent events. With more than 20 years’ experience, Julie works alongside our clients offering strategic assistance from best-practice recall prevention to global execution.
Sarah-Jane Dobson

Sarah-Jane Dobson

Sarah-Jane is a market-leading practitioner in international products law and acts on regulatory, litigious and policy matters across the full product lifecycle in respect of product safety, compliance and product liability issues. At Kennedys Law, Sarah-Jane has been involved in some of the most prominent international product safety and litigation matters, including handling the largest global product recalls and product launches.

Chris Occleshaw

Routinely turned to by the world’s leading brands, Chris is recognised as an expert in international product recall planning and reverse logistics. During his 5 years with Sedgwick brand protection, Chris has helped clients expertly navigate some of the most sensitive and complex recall events and scenarios – from national pandemic-driven lock-downs, to global transport strikes, post Brexit import/export complications, and more.

About Sedgwick brand protection

Trusted by the world’s leading brands and most relied on businesses, Sedgwick brand protection is the market-leading provider of best practice product recall and remediation solutions.
 
With a 25-year track record of protecting businesses, their customers and our environment, we have successfully managed more than 5,000 of the most sensitive and time-critical recall programs - spanning 60+ countries, and 50+ languages.