Beyond the Recall: Turning Crises into Consumer Confidence
Critical recovery tactics to restore brand confidence after a product recall

Overview:

A product recall does not end with a withdrawal or remedy. It marks the beginning of an equally critical – and often overlooked – phase.
 
In the aftermath of a product incident or crisis, organisations face their greatest vulnerabilities: erosion of consumer trust, financial and legal exposure, and reputational damage that can endure long after the headlines fade.
 
On September 24, our recall specialist Chris Harvey and global advisory expert Jared Nelson will lead an exclusive 30-minute masterclass on post-recall strategies. Discover how forward-thinking organisations are turning crises into opportunities to restore customer confidence and loyalty, demonstrate accountability, and strengthen organisational resilience.
 
Key takeaways:
  • Regulatory accountability: The decisive steps companies must take to satisfy regulatory bodies and mitigate enforcement risk.
  • Reputation recovery: Strategic approaches to rebuild trust and protect loyalty in the wake of crisis.
  • Organisational learning: Embedding root-cause insights into lasting procedures and safeguards.
  • Consumer sentiment intelligence: Leveraging feedback to guide recovery and anticipate emerging risks.
  • Future resilience: Converting lessons learned into competitive strength and organisational confidence.

 

This session will equip leaders to:

  • Address hidden risks that can persist long after the initial event.
  • Safeguard reputation in an era of heightened regulatory and consumer scrutiny and expectation.
  • Transform a moment of vulnerability into a foundation for resilience and renewal.

Overview

Date: September 24, 2025
European Time: 4:00 PM BST / 5:00 PM CEST
U.S. Time: 11:00 AM EDT
Duration: 30 minutes

Chris Harvey

Chris Harvey

Senior VP, Client Services, Sedgwick
Chris is recognized as an expert in the recall industry and routinely speaks on best practices at trade shows, conventions, and conferences. Throughout his career, he has managed more than 1,200 recall and in-market remediations, including hundreds for the nation’s largest brands.
Jared Nelson

Jared Nelson

Associate Partner, DGA Group
Jared Nelson supports clients across a wide range of business challenges, from crisis preparedness to reputation recovery. With over 13 years of experience, he helps businesses navigate complex events such as cyberattacks, litigation, regulatory investigations and enforcement actions. Through strategic planning and hands-on response, Jared helps brands to protect what they’ve built and unlock opportunities for growth.
 

About Sedgwick Brand Protection

Trusted by the world’s leading brands and most relied on businesses, Sedgwick brand protection is the market-leading provider of best practice product recall and remediation solutions.

With a 30-year track record of successfully protecting businesses, their customers and our environment, we’ve managed more than 7,000 of the most sensitive and time critical product recall programs, spanning 150+ countries and 50+ languages.